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Lessons & Tips
Phrases for Work
Finding Out What Your Customers Want Finding Out What Your Customers Want
Avoid: What model you want?
Say: Which model do you prefer?
Be mindful of what you say to your customers.
Choose your words correctly to avoid making a customer feel that you are annoyed.
Sometimes when retail assistants are busy, the phrase is further shortened to “What model”? This sounds rude and may baffle non-Singaporean customers as the question isn’t complete.
“What model you want” or “Which one do you want?” also seems to imply annoyance with a choosy or indecisive customer.
Suggested Phrases
Instead of sounding rude, try asking:
- “Which model do you prefer?” or
- "Which one do you prefer?"
Remember, use the words ‘do you prefer’ instead of ‘do you want’ to sound more polite.
Source: Edited from the Singapore Retailers Association's Speak Good English pamphlet.

